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2024 | OriginalPaper | Buchkapitel

Personalized Persuasive Technologies in Health and Wellness: From Theory to Practice

verfasst von : Alaa Alslaity, Oladapo Oyebode, Julita Vassileva, Rita Orji

Erschienen in: A Human-Centered Perspective of Intelligent Personalized Environments and Systems

Verlag: Springer Nature Switzerland

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Abstract

Persuasive technologies for health and wellness are designed as interventions to promote desired health behaviours using various persuasive techniques. In recent years, a growing number of persuasive interventions have been used in various health domains, including mental health, physical exercise, and healthy eating. Most of these interventions take a one-size-fits-all approach. However, studies have shown that a persuasive strategy that is successful for one person may not be effective for others, indicating that persuasive interventions should be tailored to the individual and be adaptable to the user and their specific circumstances. Research indicates that an individual’s responses to persuasive strategies can be influenced by different factors, including personal characteristics (such as personality traits, age, and gender) and contextual factors (such as time, weather, and location). This chapter discusses personalizing persuasive health interventions. It first investigates the theories deployed and the personalization dimensions used in personalizing persuasive health interventions. Then, the chapter investigates how these theories are applied in practice and the different techniques used to deploy personalized persuasive health interventions, followed by a discussion about the challenges and directions for future research in this area.

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Titel: Personalized Persuasive Technologies in Health and Wellness: From Theory to Practice
verfasst von: Alaa Alslaity
Oladapo Oyebode
Julita Vassileva
Rita Orji
Verlag: Springer Nature Switzerland
Buch: A Human-Centered Perspective of Intelligent Personalized Environments and Systems
Print ISBN: 978-3-031-55108-6

Electronic ISBN: 978-3-031-55109-3

Copyright-Jahr: 2024
DOI: https://doi.org/10.1007/978-3-031-55109-3_10

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